October 23, 2009
A whole bunch of people out there think Twitter is all about kids telling each other what they ate for breakfast (you one of them?).
It may surprise you to find out that 34% of all users are over the age of 25. Teenagers make up 31% with the young 20-somethings taking up the remaining [...]
Read the full article →
July 30, 2009
When you communicate with your target market, can you be sure they actually understand a single word you’re talking about?
A common mistake made by business (large and small) is to communicate in industry lingo.
This is fine, if you’re selling within your industry, but 9/10 times you’re not. Your either communicating to Joe Public or [...]
Read the full article →